EP 9: What it takes to be a top 1% creator - Cleo Abram
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EP 9: What it takes to be a top 1% creator - Cleo Abram
In this episode of the Good Time Show, Aarthi and Sriram talked to Cleo Abram, a top creator on YouTube and TikTok, on her journey from Vox to being a full-time creator, how to be good on camera, how she made the now iconic videos on F1, artificial wombs etc. and why she's optimistic about the future!
On Cleo
Timestamps
00:00 - Introduction
00:45 - Who is Cleo?
01:30 - Black mirror but the opposite
03:50 - How to make a Cleo-style video
07:20 - Cleo’s story - from politics to content
11:18 - Why did Vox’s explainer format work so well?
13:00 - Pessimistic portrayal of tech and the journalism vibe shift
18:00 - Has humanity peaked? Why the nihilism?
20:40 - Story of leaving Vox and betting on yourself
24:00 - Having a parasocial relationship with the audience
27:10 - Story behind the Artificial Womb video
32:00 - How to build trust with the audience
36:16 - Making of the F1 video
44:45 - Nerds of the world unite (why F1 is a sport for the nerds)
47:10 - How does Cleo come up with explainer ideas
52:20 - How to be good on camera
57:10 - Creating for TikTok vs YouTube
1:01:45 - Future as an independent creator
1:03:10 - Conclusion